Robert Cialdini, pioneer in the science of persuasion, just... — Freakonomics (@Freakonomics)

Freakonomics@Freakonomics·29 de mai.

Robert Cialdini, pioneer in the science of persuasion, just published an expanded edition of his classic 1984 book “Influence”. This week, he gives a master class in the 7 psychological levers that lead us to buy, behave, or believe without a 2nd thought. freak.ws/3oYH3il