Sweden TM: why is the Scandinavian country trying to trademark its name? https://www.theguardian.com/law/2024/nov/12/sweden-tm-why-is-the-scandinavian-country-trying-to-trademark-its-name?utm_term=Autofeed&CMP=twt_gu&utm_medium&utm_source=Voante#Echobox=1731429769