Western fast-food brands are betting that semi-rural areas in China are the next market for shakes and fries. Register for free to discover why that is a gamble https://www.economist.com/business/2026/04/05/why-mcdonalds-and-kfc-are-growing-like-wildfire-in-china?taid=69fa55a7873ee60001450f91&utm_campaign=editorial-social&utm_content=discovery.content&utm_medium=social-media.content.np&utm_source=voante