Beast Industries, the company built from Jimmy Donaldson’s YouTube empire, is one of TIME’s 100 most influential companies of the year.
Donaldson, who turns 28 in May and goes by MrBeast online, has become the most popular YouTuber in the world, with more than 650 million subscribers across his channels. The videos spectacles created by Donaldson, involving unique challenges and huge crash prizes, still draw hundreds of millions of views on YouTube, but he also expanded beyond YouTube, launching a TV show and moving into theme parks and financial services.
Read the full interview with MrBeast and see other entertainment companies leading the industry here: time.com/collection/time100-most-influenti...